Honest take: conversational podcasts need video. The moment you add a visual component, your growth multiplies. Not because video is “cooler,” but because every platform is built around faces now. Reels, Shorts, TikTok… nobody connects with audiograms anymore. People want to see who they’re listening to. And most of you are already on Zoom, Riverside, or Google Meet. Turning the camera on is one click. Zero barrier, massive upside. We’ve seen it with clients who resisted video for years. They flipped the camera on, we cut the clips, and their reach jumped instantly. If your show is interview-based, solo, or built around you talking, there’s no good reason not to use video. You don’t need a cinema camera. You don’t need a complicated setup. Basic video is enough to make people actually feel connected to you. Is it worth it? Absolutely. And these days, it barely counts as extra effort. #Podcasting #PodcastProduction #PodcastMarketing #PodcastGrowth #PodcastingTips