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Sports sponsorships are worth millions, but decisions are often guesswork.
A Texas A&M researcher is using AI to help teams predict value and plan smarter.
🔗: t.co/n9eHCgO8Pq
#TAMU #AggieResearch t.co/6tuZECXqbo
https://twitter.com/TAMU/status/2020589734142099949
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