Your sales reps are practicing on your prospects. Most onboarding programs focus on information. Very few focus on practice. You don’t need your new rep to “know” the sales process. You need them to communicate it confidently. Here’s what we see in real sales teams: A rep can explain the pitch on paper, but freeze on a live call. Why? Because they’ve practiced it maybe 3–5 times. In reality, it takes 50 minimum—and closer to 100 reps of role-play to master a pitch. Not memorize it. Master it. When companies skip role-play and coaching, reps learn live on prospects. They fail faster, confidence drops, and the learning curve drags on for months. That’s not a talent problem. That’s an onboarding execution problem. Do this today: Pick one core part of your pitch and run 10 fast role-plays this week. No slides. No theory. Just reps and feedback. If you want a simple framework for building this into onboarding, we break it down in our free weekly webinar — Thursdays at 11am MST / 1p...