Indianapolis has long been defined by tradition, but its future is being shaped by innovation, women’s sports, and some of the most iconic sporting events in the world. In this conversation, Sarah Myer, Chief of Staff & Strategy at Indiana Sports Corp, explores how the city balances its legendary past, from the Indianapolis 500 to packed stadiums, with a bold vision for what’s next. Sarah reflects on experiencing the Indianapolis 500 for the first time and why it remains unmatched as one of the largest single-day sporting spectacles in the world. With more than a century of history, deep-rooted traditions, and an entire city that transforms every May, the Indy 500 represents what makes Indianapolis special: when an event comes to town, it takes over in the best possible way. From fans camping out all week to corporate partners hosting guests, it’s a shared experience that defines the city’s identity. The conversation then shifts to how Indianapolis is evolving beyond hosting events a...