Every sports city is powered by moments fans see, but it’s also built by people willing to show up long before the lights turn on. In this conversation, Sarah Myer, Chief of Staff & Strategy at Indiana Sports Corp, shares her personal journey into sports leadership and the experiences that shaped her approach to building impact through events. Growing up in Cleveland and coming to Indianapolis for college at Butler University, Sarah originally envisioned a career in journalism and media production. She worked behind the camera for college and minor league games, learning the rhythm of live sports and the mechanics of broadcast storytelling. Over time, that perspective shifted, from documenting the action to wanting to be part of creating the experience itself. Her path through internships, team roles with the  @pacers , work in radio and print media, and eventually nonprofit leadership at the Indianapolis Symphony Orchestra helped her discover where sports, culture, and community tru...