NEW VS ORIGINAL EVALUATION 👀 As we all probably know by now, @Estée Lauder reformulated their iconic Double Wear Stay in Place Foundation after 30 years of it remaining untouched. We got so many requests asking for a side by side eval of the original vs. the new formula, so after months of secretly evaluating her, here’s what stood out to me as a product developer myself. If you’re an OG Double Wear lover, the biggest differences to me was that the new formula takes two layers to reach the same full coverage the original gave in one. And because she now has more skincare built in, she’s no longer that bone-dry matte the original was. She’s still matte, BUT with a softer finish that leaves a subtle sheen as she settles throughout the day. On my skin, with my personal foundation preferences, I see this as a big upgrade. Mostly because it feels more modern and moves with your skin versus just settling on top and getting patchy. But what do you all think? And don’t worry, in our next vide...