A massive Olympic number for NBC.
USA–Canada men’s hockey delivered 18.6M viewers Sunday morning (8:15–11 am ET), marking NBC’s second-best Olympic hockey audience ever. The game peaked at 26M in overtime and stands as the most-watched U.S. sporting event on record with a pre-9 am ET start.
Streaming also showed up: Peacock drew 3.7M viewers — its best non-NFL sports audience yet. A same-day replay added 2.1M on USA Network.
For context:
• 2010 USA-Canada gold medal (3:15 pm ET start) drew 27.6M
• 2024 USA-France men’s basketball gold drew 19.5M
• On par with U.S. viewership for Kansas City Chiefs vs. Los Angeles Chargers in Brazil on YouTube