From a broken bike tire to a global icon! Michelin has spent over 130 years redefining how we move. 🛞 It started with a 15-minute repair and a patent for the first removable pneumatic tire. That same relentless spirit gave birth to Bibendum (The Michelin Man), the legendary Michelin Guide, and the 1946 Radial Revolution — a design that changed 100% of the market. Today, the mission continues through the “Michelin in Motion” strategy. With sustainable growth leading the way for biosourced, renewable technology and to ensure the planet’s longevity. The industry is always changing, but one thing is certain: when the next big shift happens, Michelin will be leading the way. #michelin #innovation #michelinman #automotivehistory #michelintires