LOEWE FALL/WINTER 2026: CRAFT, STRUCTURE AND ELEVATED BASICS
The global brand ambassador Song Kang arrived at the Loewe show during Paris Fashion Week, drawing significant attention to the event.
The Loewe Fall/Winter 2026 collection is built around the idea of craft and form. The main focus is on leather and complex material techniques. The designers reinterpret wardrobe staples — jeans, shirts and bombers — transforming everyday pieces into high-fashion garments through architectural silhouettes and meticulous craftsmanship.
Visually, the collection feels more minimalist and structured: voluminous jackets, clear geometry and clean lines. The colour palette combines bold accents — red, yellow and blue — with neutral tones. Overall, the collection presents a more restrained and rational direction for the brand, where the key focus is form, material and quality of execution.
Global Brand Ambassador: Song Kang songkang_b
Brand: Loewe loewe
At: Paris Fashion Week parisfashionweek
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