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A global surge in interest in African cultural energy, including music, fashion and beauty, is opening up opportunities for brands that lean into the culture. “With the emergence of music, and Afrobeat and Amapiano, it’s interesting to see how language and spirituality is being infused back into the culture on a very, very global scale,” #ToluCoker told #VogueBusiness last season. Here, watch highlights from the brands Autumn/Winter 2024 #LondonFashionWeek show. Tap the link in our bio for more on the London designer.
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