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Vineet Mehra (Chief Growth & Marketing Officer, @Chime) shares how Chime’s brand storytelling started on social—using memes and episodic series to connect with everyday Americans. From the Marketing Beyond podcast with Alan Hart. #DeloitteDigital #Marketing #BrandStrategy #SocialMedia #Fintech #Shorts #Chime
https://youtube.com/watch?v=BZROqSvP7G8
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