2025: The Year That Protein Jumped the Shark Protein had a big year, but let’s keep it in perspective. Protein nudges the needle. It does not flip the paradigm. It is not a cure-all for poor diet, inactivity, or metabolic disease. The effects are real, but small. There is an upper limit beyond which more protein does nothing extra. And despite the hype, protein does not meaningfully suppress appetite over the long term. Important? Yes. Magical? No. Context matters. Behaviour matters. Training matters more. Full piece via link in bio. #ProteinHype #EvidenceBasedNutrition #NutritionScience #ProteinMyths #ScienceOverHype #HealthNotHacks #DietCultureDebunked #SmallEffects #ContextMatters #NutritionEvidence #ExerciseScience #FitnessFacts #NoMagicMacros #proteinperspective #readtheresearch #broscience #nobrosciencehere