Do you like lifting heavy? Great. Go for it. Especially not the people being told they must, for zero evidence-based reason. The old “strength–endurance continuum” suggests that heavy loads are required for muscle development. And it’s been shown to be wrong repeatedly. It’s wrong. And it’s been shown to be wrong **over and over again**. Multiple meta-analyses now show the same thing: 👉 Muscle hypertrophy occurs across a wide range of loads (as low as ~30% 1RM), as long as sets are taken close to fatigue. 👉 Heavier loads improve strength because of specificity, not because lighter loads don’t work. That part is self-evident, exercise physiology 101 What actually matters: • Was the set hard? • Did effort hit ~8/10? • Did you finish with 1–3 reps left in the tank? If yes → it counts. Weight colour, rep range, and internet bravado are irrelevant. And here’s the part people conveniently ignore: Most people — especially women — don’t lift weights at all. So why are we still shaming t...