defisnacks snacks showing off their Shelfie in the Startup CPG section at 2026 Expo West. Less than a month until Shelfie applications open, and this could be YOU.🏆
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Applications for the 2026 Shelfie Awards open April 14 — here’s everything you need to know to enter 👇
The Shelfies are the largest free awards program built exclusively for emerging CPG brands. No fees. No barriers. Just recognition for exceptional products.
If you’ve got standout innovation, a compelling story, or packaging that turns heads, start prepping now.
Here’s how it works:
↗️ Fill out the application form when applications open in April
↗️ Ship your product samples to arrive between April 16–30 (shelf-stable products) or May 4–6 (refrigerated/frozen products)
↗️ Send only 1 product per SKU, up to 3 SKUs max — brands that send more will be disqualified
↗️ Our team will taste and evaluate all submissions during our May tasting sessions
↗️ Finalists announced: Early August 2026
↗️ Winners announced: Late ...
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