What does it really mean to “know your audience”? At Know Your Audience (For Real), a recent panel hosted by the Indy Arts Council, Jenny Holland (Vice President of Brand Strategy and Sales at The Children’s Museum of Indianapolis), Shayna Sangster (Vice President of Marketing for the Indiana Fever at Pacers Sports & Entertainment), and Isaac Becker-Chamberlin, (Director of Operations for BC Productions) shared 12 insights on using data, observation, and community feedback to shape marketing and experiences for audiences. Read more at the link in our bio #marketing #audienceinsights #artsmarketing