We build worlds for the screen. Now it’s time to take responsibility for the real one. At the MEDIA Stand during Berlinale 2026, we spoke with Florian Reimann (Yamdu) about the Media Carbon Calculator: a free European tool helping audiovisual professionals measure and reduce their carbon emissions. Simple. Accessible. Designed for the entire industry. Because sustainability starts with data. 🔗 Discover more via the link in bio. #CreativeEuropeMEDIA #Berlinale2026 #EFM #MediaCarbonCalculator #GreenProduction MEDIA35