Guillermo del Toro is celebrating his roots in Guadalajara with his newest collaboration with Patrón, “The Perfect Pour.” In the 30-second ad, the iconic Mexican filmmaker can be seen leading a team of realistic calavera-style skeletons to get the perfect shot of a tequila pour. “This film is about honoring craft, intention, and the beauty that comes from doing things the right way,” del Toro said in a statement. #GuillermoDelToro #Patron #Tequila #HLOG