Eugene Roshal released WinRAR in 1995 with a simple idea: a 40-day trial that users could keep using even after it expired.
Instead of strict DRM or lockouts, the software only shows a small reminder message asking users to buy a license.
Over the years, millions of computers continued running the “trial” version, turning WinRAR into one of the most widely used compression tools in the world.
The unusual approach created a kind of global permanent trial, yet the software still became a successful and enduring product.
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