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Someone said there was a car race happening, but we were too busy watching Kraken’s brand activation take over the Circuit of the Americas. The awareness campaign saw a fleet of 50 wrapped cars taking over Austin TX, culminating in the BLITZ activation on race day. The month-long campaign brought in 24.2M impressions. #ooh #oohadvertising #eventmarketing #rideshareadvertising krakenfx
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