anagram_london
"From renting, to a brand that pulls you in and gives you a big hug.
Occasionally, you’re given a straightforward task. In this case, to deliver a new website. But to do that effectively, you have to fix the brand first. This was one of those jobs. And we loved it.
NEW PROJECT: Gravity Co
Gravity Co-Living had reached a pivotal stage in its development. The original name and proposition no longer accurately represented its evolution, audience, or service offerings.
Anagram was initially engaged to develop a new digital platform. However, during our initial immersion, it became clear that the brand was misaligned with the business’s service architecture and failed to resonate aesthetically with the target audience."
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