Interview for wine_meridian! 😍🎙️🇮🇹 Honored to share my perspective themed “Wine Marketing Beyond the Clichés” for this top Italian wine magazine, soon after being recognized as World’s Best Wine Travel Creator, talking about the power of storytelling in wine marketing and tourism. 🍷 Because wine communication isn’t about exposure, it’s about connection. It’s about stories that make people feel, remember, and return. 🌿 In this interview, we explored: 💬 How storytelling can transform hospitality into emotion 🍇 The why behind every bottle — not just the what 🌍 Why wine tourism is live storytelling and one of the strongest marketing tools for wineries 💫 The three pillars of unforgettable experiences: human warmth, terroir immersion, and seamless design 💭 And what it truly means to build a personal brand rooted in authenticity. Grateful to Wine Meridian for the feature and to every winery and creator who believes that the most powerful stories are the ones told with hear...