🔎 Today’s Daily Sift: Social Media The feed isn’t dying. Trust is. MACRO SHIFT Usage is still high but belief is fading. Gen Z is scrolling out of habit, not desire. Posting less. Lurking more. At the same time, real-world harm tied to viral challenges is pushing outrage into the mainstream. The conversation has shifted from “engagement” to accountability. ⸻ PLATFORM POWER MOVES Meta is now paying creators to revive Facebook. That’s not growth. That’s subsidized attention. Instagram is also rolling back encrypted DMs, signaling a pivot toward compliance over privacy. The stack is changing From user-first → regulator-first ⸻ CULTURE SHIFT The vibe is different now • Feeds feel synthetic • AI content is flooding timelines • Users trust what they see less This isn’t full disengagement It’s selective withdrawal People don’t want less internet They want a better one ⸻ REGULATORY PRESSURE Momentum is building globally • Lawsuits targeting addictive algorithms • Governmen...