Nobody talks about THIS side of business. ๐ค
In 10 days, I watched 98,000 dirhams disappear โ not from bad decisions, not from poor management, but from a war I had absolutely no control over.
Feb 20 โ Licence renewals. โ
Feb 25 โ Onboarded a brand new unit. โ
Feb 28 โ Renewed an existing unit. โ
Feb 28 โ The bombing started. ๐ฅ
March 1 โ Every single booking across 3 units โ cancelled. AED 86,842.79. Gone.
March 2 โ My own battle begins.
This is the part of the entrepreneur journey the highlight reels don't show you. The reinvestment you carefully built, burned overnight. Not a metaphor โ literally burned.
I'm sharing this because someone needs to see it. Business is not always up-only. Sometimes the market shifts, and sometimes the world shifts harder.
I'm still here. Still building. Still fighting.
To every business owner sitting in the rubble of something you didn't cause โ you're not alone. ๐๏ธ
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