The beauty myth says that beauty isn’t natural, it’s created. As women gained freedom, society built new rules about how they ‘should’ look. The beauty industry first makes women feel insecure, then sells confidence back to them. It looks like a choice, but often it’s pressure disguised as self-care. Concept by #naomiwolf . . . . . #BeautyMyth #NaomiWolf #BodyPolitics #BeautyStandards #Feminism #BreakTheMyth #sociology #sociologymajor #sociologyreels #sociologia