IMC (Industrial Mineral Company) has for the last forty years remained unshakeable as a key player in the mining industry. Earlier on Instagram, we shared some of the creatives we had made as part of their rebranding exercise. This is the brochure we had designed for IMC. It’s the interplay of great design, captivating copy and enthralling imagery that makes this brochure unputdownable. We've extended the brand's bold new design language (that we helped create) to produce this sleek and powerful publication. From page to page, the IMC brochure shares rich insights of the company's history and its practices. On every page, we tell a story ; the story of IMC. Through dynamic layouts and an inspiring tone of voice, the IMC brochure tells a great story of perseverance, hope and minerals. Check out the link in bio for complete case study. #sukkrishaadds #creativegeeks #strategicdesign #b2bbranding #identitydesign . . #graphicdesign #graphicdesignbangalore #designindia #brandingsource #...