Yet with a simple techical execution, it gave life to a great idea to communicate the harms of electrical shocks for kids. Awards: 🏆 2007 - El Ojo de Iberoamérica Finalist (Argentina). 🏆 2008 - Gold at o Wave Festival (Rio). 🏆 2008 - Gold at Sinos (Portugal). 🏆 2008 - The One Show Interactive Finalist (NY). Agency: McCann Erickson Brazil Creative Directors: Fabio Matiazzi and Miguel Genovese Writer: Matheus Tapioca Modeling: Rodrigo Sotero Animation: Rodrigo Sotero, Thiago Almeida and Henrique Melo wmccannbr criancasegura safekidsworldwide elojofestival meioemensagem theoneclubforcreativity #characterdesign #characterart #characteranimation #stylizedcharacter #vfx_media #mdcommunity #mgcollective #motionlovers #safety adsoftheworldnyc creativereview #creativereview d_and_ad #cgshortcuts new_media_art #3d_animation_design