NRF 2026 is officially underway in New York, and early conversations are already pointing to where retail is headed this year. Across sessions and on the show floor, leaders are sharing how they’re simplifying complexity and turning innovation into real impact. AI, data, and unified commerce are moving to the center of retail strategies, not as experiments, but as drivers of growth. One theme is especially clear so far: personalization powered by AI is becoming essential to delivering more meaningful customer experiences, online and in-store. #NRF2026 #NRFBigShow #RetailIndustry #RetailInnovation #AIinRetail #CustomerExperience #UnifiedCommerce #RetailTrends