Everyone’s talking about how AI might change shopping…
But India? They just did it.
UPI, which handles 20 billion+ transactions every month, is now connected to ChatGPT, Gemini, and Claude.
You can literally buy through a conversation.
The next billion shoppers will move seamlessly from conversation to checkout: no clicks, just intent.
#AI #Ecommerce #Innovation #DigitalPayments #MarketingTrends