🚀 4 Phases of Your Next Product Launch Most people only focus on the launch (open cart) phase of their launch because that’s when the sales come in, but the truth is there are 4 phases of any successful launch: 1️⃣ Pre-Pre Launch Grow your audience, warm up your list, and build goodwill. This phase is the window between launches or the starting point for a first-time launch. 2️⃣ Pre-Launch Deliver massive value through your unique launch system such a live challenge, webinar, virtual event, 4-part video series, etc. Educate your audience, teach your framework, share your success stories, and create a micro transformation. 3️⃣ Launch Phase Open cart. Present your irresistible offer and allow your audience to invest time and money to enroll in your paid program and community. 4️⃣ Post-Launch What happens when the cart closes? Downsell offers and reengage warm leads to join the next pre-launch system. Show up, play full out, and serve your new clients ready to take action,...