my family built a business that survived the dot-com crash, a recession, and a pandemic. the secret? they never chased new customers harder than they kept existing ones. 40 years of proof that retention is the strategy. 🤖 video made with heygen_official and elevenlabsio 💻 My favorite tools in bio 🛠️ #BusinessStrategy #CustomerRetention #FounderLife #BusinessGrowth #EntrepreneurTips