Hyundai has just unveiled a look at a body-on-frame concept that could become its first-ever off-road SUV, the Boulder concept.   While Hyundai sells more capable variants of its main production cars under the XRT badge, it has no dedicated off-road models. This had previously put it behind brands like Toyota, Ford, and Jeep, which all offer non-premium SUVs tailored specifically to that market. A production Boulder would change that, using the body-on-frame platform designed for a previously-announced mid-sized truck.   Would you like to see the Boulder go to production?    #HyundaiBoulder #offroad #SUV #concept #carsofinstagram