How much I made in 2025 — and why I’m okay with losing money🤑🤐
I wanted to share this not as a highlight reel, but as an honest look at what it actually looks like to build a multi-hyphenate career.
In 2025, my income came from three places:
- My full-time role as a B2B marketing leader
- Brand partnerships as a content creator
- The Marketing Groupe — a community I’m intentionally building long-term
Some months were strong.
Some months were slow.
And a few months, I lost money investing in events, experiences, and learning how to run a real business.
But none of it felt like failure.
Those “losses” taught me how to price better, plan smarter, negotiate partnerships, and think like a founder — not just a creator or employee. They also helped me build credibility, relationships, and momentum that won’t show up in a single month’s numbers.
If there’s one thing I learned this year, it’s that not all income is immediate — and not all growth shows up on a spreadsheet.
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