NEW BRAND AT @sephora ALERT 🚨 Beauty queens this brand, @Ebb, is something I hadn’t previously seen before in store so these are just my first impressions! It felt very beachy inspired and that really comes through in the marketing, packaging, and even the color palette they’re using. But what caught my eye most was the focus on your “hair barrier,” which is basically treating your hair more like skincare and protecting it from everyday stressors, definitely something new and intriguing to me 👀 Have you tried this brand? Should we give it a go? #haircare #sephorafinds #beautytok #beautyproducts #sephorasale