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Nike N7 and the Hoop Bus brought basketball programming directly to Indigenous youth during Final Four weekend. Stops were held in Navajo Nation and Gila River communities, including Window Rock, where hundreds of basketball shoes and apparel were distributed during the tour. The activation included cultural programming with Indigenous Enterprise and music by DJ Tribal Touch, along with a community visit celebrating the 2026 Arizona state champion Tuba City girls basketball team. Nike said the initiative is part of its ongoing N7 investment in Indigenous youth sport. “This is not a one-time basketball investment — this is the standard of representation,” said Kreylynn Johnson of Nike N7. “We have so many opportunities we’ve been developing over the past year to bring to our community.” — Do you want thehoopbus to visit your community? 🏀 nikebasketball | thehoopbus 💃 indigenousenterprise 🗣️ kreyjo 📸 cliffordaquino #IndigenousYouth
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