Failed last year... …42 Users. That’s what we got all of last year from every marketing campaign we tried for our Pay On Delivery app. Fliers, physical approaches, ads, everything. 42 people. This year? 830+ people sign up in less than 4 months. What changed? I stopped trying to convince people one by one and started showing them the problem we’re solving. Turns out, when you speak to a real pain point publicly, people find you. But it’s not enough to celebrate yet. The Pay on delivery app is website only for now. I thought that wasn’t ideal but apparently users don’t mind. The focus now is simple. Make Sylo Middleman so clear that someone who’s been scammed online once looks at it and immediately wants our protection for their next purchase. Sampson, SYLO. #yp #explore