It’s the start of #NationalTourismWeek! Since 1886, the Calgary Stampede has been a place to gather, bringing together community, organizations, and visitors from around the world through shared experiences rooted in Western heritage. For 10 days every July, that spirit comes to life, while tourism continues to drive connection and impact year‑round. In 2025, the Calgary Stampede generated $721 million in economic output across Alberta, supporting jobs, local businesses, and communities. As a not‑for‑profit, and with the support of our community, we reinvest back into youth, education, the arts, and agricultural programming throughout the year. We’re proud to share the best of Western hospitality every day at The Greatest Outdoor Show on Earth! #TourismWeekYYC