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周大福 ChowTaiFookJewellery 全球首家旗艦店正式落戶尖沙咀廣東道,整個空間以 以「家」為概念。由品牌典藏館開始,慢慢帶到不同產品區域,再加入互動體驗與婚嫁、VIP空間,入口的黃金銀杏樹低調但有份量,成為整體最亮眼的記憶點。品牌將近百年傳承與匠心工藝,融合當代美學,帶來沉浸式奢華零售體驗。 中段加入「Charm Your Path」體驗區,可以按個人性格、生肖與偏好去組合飾品,把購物變成一種更有參與感的過程,另一個重點,是品牌與法國名瓷世家 Bernardaud 合作推出 Chow Tai Fook HOME 系列,把珠寶工藝延伸至家居,開始由產品走向生活方式,將工藝語言帶入日常生活。 Chow Tai Fook has unveiled its first global flagship on Canton Road, Tsim Sha Tsui, designed around the concept of “home.” From a heritage gallery to interactive zones, bridal suites, and exclusive VIP areas, the store redefines luxury shopping. Stealing the show at the entrance is a breathtaking solid gold ginkgo tree, quiet yet impactful. The flagship blends nearly a century of heritage and master craftsmanship with contemporary aesthetics across thoughtfully designed retailed spaces, creating an immersive luxury experience. At the heart of the flagship, the “Charm Your Path” experience takes personalisation to the next level, allowing customers to craft unique jewellery based on...

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