In what could be seen as a sign of the individualization of society and the move away from the collective experience, one of football’s finest ever goalkeepers, Petr Cech, says young fans now follow individual players more than teams. ⁣ ⁣ Cech, who won four UK Premier League titles and a Champions League with Chelsea in a glittering career, told CGTN: “If your content and your brand has something to offer, where the fans can really identify and connect, they move with you.”⁣ ⁣ #football #chelsea #petrcech