We’ve all walked into Sephora needing just one item but come out with way more than we anticipated.
So how do they get us to do it?
From the travel-sized products at checkout to their top-tier rewards programs and samples, we break down some of the subtle — and not so subtle — methods Sephora uses to get customers to spend more money.
Click the link in bio to watch the full video. 💵💄
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