🔎 Today’s Daily Sift: Social Media The internet is changing direction. AI generated content is flooding every platform at once. But instead of making people feel more connected, it’s creating a growing hunger for something human. This week revealed the real shift: Platforms are becoming infrastructure. Creators are becoming raw material. Meta’s latest AI commerce experiments sparked backlash as creators realized their content could fuel automated systems without meaningful ownership or compensation. At the same time, brands are shifting budgets away from creators themselves and toward platform controlled ad systems. The algorithms increasingly own distribution. Creators simply feed the machine. But culture is beginning to react. The Vine inspired platform “Divine” is openly positioning itself as anti AI slop and pro human creativity. That signal matters. For years the internet rewarded quantity. Now it may reward proof of humanity. Imperfection becomes trust. Lo fi becomes...