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FOX Sports is teaming up with Sesame Street for a playful World Cup collaboration this summer 🌍⚽️ Under a new deal, beloved characters like Elmo, Big Bird, Cookie Monster, Oscar the Grouch, Grover and Count von Count will appear across Fox’s FIFA World Cup coverage from June 11 – July 19, integrated directly into programming. Fans can expect character-driven segments like: 🔢 “The Count Down” where Count von Count breaks down World Cup stats 🗑️ “Trash Talk” as Oscar the Grouch dishes out commentary in a highlight-style segment 🎤 “Broadcaster Bootcamp” as Grover teams up with Fox Sports announcers to learn the art of calling a match This marks another sports-forward collaboration for Sesame Street, which has previously partnered with New Balance, the USOC, and major global sporting events.
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