You’ve seen the wins. But do you know the why? This book isn’t about Dan Hughes’ titles — it’s about how he thinks. How he led without ego. How he made players believe. How he created standards that outlasted him. No gimmicks. No shortcuts. Just day-by-day, detail-by-detail, culture work. Dan Hughes 2 championships, was named Coach of the Year twice, and took four different teams to the playoffs. No one else has done that. He also coached Team USA to Olympic gold… But ask the people who played for him, and they won’t talk about the trophies. They’ll talk about trust. About how he listened. About how he created the culture… That’s what this book is about. Changing the Culture - JULY 20 only on Amazon For coaches, competitors, and anyone who cares about doing it the right way. #baskettalks #danhughes #mirdemirdemirer #changingtheculture