This panel gave us a look into how the act of inviting creators to sporting events has changed over the years, covering content publishing expectations, costs, and the experiences they’re being given. We were lucky enough to hear from the agency side, brand side, and a creator themselves on what motivates them and how the act of inviting creators to games will change over the next few years! #ongondola #SportsSummit26 #womeninsports #sportscreative #sportsmedia