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Toyota made a car ad… about making car ads. ㅤ It blew up. ㅤ Over three years, Toyota dropped a series of short films for their enthusiast lineup: the GR Supra, GR86, and GR Corolla. ㅤ The concept is genius. ㅤ Each film takes place in a meeting room where an excited creative team pitches ideas to nervous executives. The execs keep pushing for the “safe” stuff. MPG. Safety. Navigation. ㅤ You know… the boring things. ㅤ So the creatives comply. Maliciously. ㅤ They turn those safe ideas into absolute chaos. We’re talking 100-foot Supra jumps, GR86 drift battles through an abandoned mall, helicopter chases. ㅤ And the craziest part? ㅤ No CGI. They actually did it. ㅤ By refusing to take themselves too seriously, Toyota ended up with some of the most entertaining automotive ads ever made. ㅤ The five-minute Supra film alone pulled 16 million views on YouTube, making it one of Toyota’s most watched ads ever. ㅤ Those massive stunt sequences weren’t just for show. ㅤ They were cut into dozens of pai...

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