Stratum Advisory Co – Brand Identity
Often, consulting firms have brand identity problems. Decade after decade, the same tired templates, the same corporate blue, dry decks, and generic palettes appear. Safe choices made by people who stopped caring.
We saw the opportunity not in competing for the same space, but to build something that looked intentionally alive.
We built Stratum Advisory Co's brand around this idea, stripping away everything that doesn't serve, and crafting what remains within the untapped white space of the company's market to reflect its values better and intentionally attract its target audience in a more engaging way.
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