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Marc Riccio, President & CEO of @USA_Lacrosse explains just how big college lacrosse has become. The @NCAA Men’s Division I Lacrosse Championship is now the second-largest single-day NCAA championship event behind only the men’s basketball final. The sport continues setting attendance records, drawing passionate fans, packed stadiums, and national attention. Riccio points to the combination of elite programs, historic rivalries, exciting games, and the continued growth of the sport at every level as key drivers behind lacrosse’s momentum. As more fans, schools, athletes, and media companies invest in the game, college lacrosse continues establishing itself as one of the fastest-growing properties in sports. 🎙️ Watch more from the SeventySix CAPITAL Sports Leadership Show with Wayne Kimmel. @NCAAChampionships @NCAALaxChampionships #sportstechvc #seventysixcapital #sportsleadershipshow #sports #shorts #ncaa #ncaatournament #ncaalacrosse #lacrosse #collegesports #athletes #college...
https://youtube.com/watch?v=pMkRteVPM58
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