A bad hook almost guarantees your content goes unnoticed. But a good one isn’t luck or magic — it’s four things working together: format, platform, psychology, and the algorithm. tamioladipo broke all of it down for the Buffer blog, including the psychology behind why we actually stop scrolling, how to write hooks for text vs. video, and why the same line can pop on LinkedIn and flop on TikTok. Guide will be at the link in bio. Save it for the next time you’re filming ✅ #contentcreation #socialmediatips #creatoreconomy #contentstrategy #hooks