Hot Brands of 2026: Tuff Pops These ice cream bars have 12 grams of protein, and are totally delicious. Daniel’s favorite, the Double Dutch Chocolate, is a super fudgy indulgence, and has a totally clean start & finish (with no chalky protein aftertaste.) They’re on fire right now - they went from selling 25k pops out of their driveway to now backed by Spacestation Investments and prepping for some MAJOR natural channel launches - we’re so happy that soon it won’t be “tuff” to find them on shelves! Have you tried Tuff Pops yet?! #StartupCPG #HotBrands #CPGCommunity #FoodandBeverage #HealthandWellness