Beyond the Game: Inside USC Athletics📚 Students in Dr. Manning’s Business Development & Sales in Sports course had the opportunity to tour USC’s athletic facilities and hear from professionals in Academic Services, Development, Event Management, and Business Strategy. From supporting student-athletes to planning events and driving strategic initiatives, students gained a firsthand look at the many areas that contribute to the success of collegiate athletics while receiving valuable advice from industry professionals. Thank you to USC Athletics and our panelists for sharing your time, experiences, and insights with our students! #WeAreUSFSM 💚💛 #USFCA #USFSportManagement #SportsBusiness #USCAthletics♥️💛✌️