Rolex 在上海舉行盛大的「蠔式傳奇」展覽開幕活動,為此傳奇設計的百年慶典拉開帷幕!開幕儀式由Rolex Director of Communication & Image, Arnaud Boetsch 主持,作為品牌代言人的網球運動員員李娜、著名導演賈樟柯也出席是次盛會,而世界著名女高音歌唱家 Sonya Yoncheva 更擔任表演嘉賓獻唱〈 Hymne à l’amour 〉。另外,品牌還安排了精彩的無人機表演,以璀璨的 Rolex 皇冠與「 100 」字樣點亮上海天際線!
Rolex celebrated the opening of its grand “Oyster Story” exhibition in Shanghai—kicking off a century-long anniversary created in honour of the legend. The opening ceremony was hosted by Rolex Director of Communication & Image, Arnaud Boetsch, with brand ambassadors Li Na, the tennis champion, and acclaimed director Jia Zhangke in attendance. Internationally renowned soprano Sonya Yoncheva also performed “Hymne à l’amour” as a special guest. Adding a breathtaking spectacle, a dramatic drone show illuminated Shanghai’s skyline with a radiant Rolex crown and the number “100.”
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